Maria Bell

Content Marketing For Small & Mid-Sized Business Software

Hi, I’m Maria! I help your B2B SaaS company write content that ranks high in search engines, brings in marketing-qualified leads to grow your sales results, and increases your paid subscription revenue!

Small Business Management | MarTech | SalesTech | FinTech | HRTech | Cybersecurity |
E-commerce
My Happy Clients!

B2B Content Marketing That Drives Traffic to Your Website and Gets You to the Top of Search Engines

You Want More Customers.

Getting them comes with a hefty price tag. SEO content is a great way to improve organic traffic, which is cheaper than paid search. I write engaging and entertaining content that gets found through search engines, educates, and most importantly brings in marketing-qualified leads from your content marketing campaigns!

Content Marketing Services

Content Marketing Strategy

I offer monthly content plans for small SaaS marketing teams. This includes topic ideas, SEO research, content briefs, editorial calendar, WordPress publication, and more. Your strategy is never weakened by a lack of updates, which is important if you want organic search to bring in quality leads. This guarantees we make progress in building your traffic every month.
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Content Writing and Editing

Want to get found on search engines like Google? Then you need content that educates your visitors. That means helping them diagnose their current business issue, offering up solutions to solve their problems, speaking to multiple types of decision-makers, moving them down your marketing and sales funnel, and converting them into paid subscribers. I write marketing collateral and sales enablement content that does just that.

Includes:

  • Content Marketing Strategy
  • Articles and Blog Posts
  • Ebooks
  • Case Studies
  • White Papers
  • Thought Leadership Content
  • Social Media Content and Infographics
  • Email Marketing Campaigns
  • Video and Podcast Scripts
  • Content Updating and Repurposing

What makes me unique as a writer?

As a specialist writer for SMB software, I understand your industry and product better than a jack-of-all-trades writer. Decision-makers need software reviews, comparative guides, and thought-leadership content to make a buying decision. I’ve been trusted by brands and agencies such as Lusha, Beautiful.ai, and Workiz to educate their small business customers. Together we got more marketing qualified leads, better conversion rates, and product sign-ups than with their generalist writers.

How do I help clients succeed?

I’m experienced in helping create and implement a content strategy for startups and rapidly growing teams. Many of the teams I’ve joined started out with fewer than 50 employees and grew to 200+ within a year or two of working on content. My strategy and writing will quickly adapt as your marketing, sales, and customer needs change.

What results have my clients gotten?

I’ve written content that ranks on Google’s first page years after publication and brings in tens of thousands of dollars’ worth of MQLs. My thorough research, personable writing skills, and content updates allow collateral to stay relevant (and ranking) long term and maximize your SEO.

This article has ranked for the keyword "customer referral" since 2018 on Google first page!
I helped ViralTag score the coveted feature snippet on Google.

Testimonials

"Working with Maria was a fantastic experience; she took the time and researched our topic thoroughly, which shows the level of detail provided in the article written for us. The tone of the article was spot on, making it easy and enjoyable to read while providing great value for our customers. If you're a SaaS company looking for help with your content, then Maria's knowledge in this field would be a great addition to your team."
Pete Roberts
CEO, TrusSaaS
"Maria creates excellent B2B SaaS content and I highly recommend her writing services. She's incredibly responsive, and her writing is professional, well-researched, and extremely engaging to read."
Vanessa Perplies
Content Lead, Workiz
"Maria is an incredible and talented writer who exceeded my expectations, always delivered the content in a timely manner and at a very high standard.She quickly understood our briefs and consistently knew how to translate them into quality content that spoke directly to our target audience. I would highly recommend Maria as a content writer."
Shira Foreman
Content Manager, Workiz
“I took one look and loved Maria’s articles! She writes great content that understands StyleSeat's tone and tackles complex marketing topics that'll help our beauty & wellness pros book more clients. Our tech-savvy pros appreciate her business advice.”
Datev Gallagher
Product Marketer, StyleSeat

My writing always has...

Clarity

Decision-makers will understand if your SaaS product is right for their company and learn how to use it to save time and money in their business.

Emotion

We’ll hone into your customer’s voice, speak to them at eye level and dig into their motivations, issues, and fears to get them to make a buying decision.

Creativity

Software doesn't have to be boring. We’ll make your content enjoyable to read with storytelling to build a deeper connection and make a soft sell to your audience.

Expert Advice

We’ll make sure subject matter experts and your marketing, sales, and customer support teams’ opinions are always relayed to your audience.

Does your software company struggle with bringing in marketing-qualified leads? Talk to me today to discuss how we can increase your SaaS subscription through B2B content marketing.

Book a Discovery Call Today